The word is out on the street. Everyone WANTS Shellac the way they want a limited edition Birkin bag. You know, clawing, begging, pleading, howling at the moon, chewing the bark off trees. The women of America are obsessed with this new product, thanks to fantastic initial media and PR, and we like that.
So, availability and access to the service are crucial, especially right now while Shellac buzz is new and superhot. That’s why we want every one of the industry’s top Nail Professionals in our database, so new clients can find you!
The other striking news I can share is, even with all the frenzy for Shellac…there was also total excitement for the core biz too! L&P is HOT again…there ARE women in the world who have flat, fat, ski-jump (hello…ME!!) and plain ole yucky-looking nails that need shape enhancement!
Nail Pros can now reshape, sculpt and transform ugly nails AND then Shellac them! Yes…it’s true, and the shine you get is BETTER than buffing or polish. The only giveaway: 2-3 weeks roll by and out of nowhere will appear a big fat gap between your cuticle and product line. The ONLY way you know your nails are growing that fast is the out-growth…because there is NO dullness, fading or change IN ANY WAY of the color.
…..Just remember: …buff the L&P enhancement with a 1200 grit…clean it, then go straight to Shellac Color Coat.
With Gels, leave the tack on from Brisa Gloss and straight to Color Coat.
Our VIP room was full of first-time Shellac Virgins…who left happy and thrilled with their discovery. And it’s gonna be a long honeymoon.
AND the classroom was packed with the best and brightest of our CND Nation, all there ready to take it all in, elevate their skills, take care of business, and bump it up!
This experience might just change my mind about Orlando!
Mouseketeers, watch out! SHELLAC is in the house…we have created a coveted “object of desire” with this new product…the perfect nail is always aspirational, yet now more attainable….AND THE FUTURE’S SO BRIGHT, WE ALL BETTER WEAR SHADES!